Team name: Recycling challenges for graphic papers
Team idea: Paper / carton waste streams has been through a big change, this makes that the separation of paper and carton board is despite continuous investments and integration of new technology like near infra-red, for separation based on LAB- color recognition becomes more difficult and is not good enough. Result is that a lot of good fibers end up in the reject stream and not suitable fibers are kept into the fiber flow.
We believe if we make the printed material (magazines, carton board packaging, flyers, leaflets,…) smarter, for exemple introducing codes, it should be possible to separate better useful and valuable fibers from not useable fibers for paper production and securing the end quality and the availability of recycled paper.
This “Smarter” printed material could also contain added info,links to cross media platforms etc.. and bring in that perspective new opportunities for printed material.